The content of your eBook, free report or article may be solid gold, but does it give you riches in return?
How to engage and transform any prospect into a rampant repeat buyer with captivating eBooks, reports and articles that demand attention and convert curiosity into cash
...all without a sniff of hard-selling!
Dear Marketer,
I have one very simple question for you…
What I’m saying is – Does it give your business the benefit you desire? …because if you feel your actual results are falling short, then keep reading!
Consider this…
- Maybe you’ve sold an eBook for a fistful of dollars, but what if the buyer just couldn’t squeeze any value out of it? …well, goodbye repeat sales and hello refund requests!
- Or what about a free report designed to kick-start your product promotion, but again fails to grab the would-be customer by the balls …so your promotion is over before it even began!
- And of course, what about an article or blog post created to tickle the brain of your readers and keep them interested in you and your business …but has as much captivation as an instruction manual for a washing machine!
I’m sure the authors of these works never set out to bore their readers to tears, besides I’m certain many are experts at what they do …but like I said, the content may not be the problem!
Because here’s the scoop…
There’s a BIG difference between “what” and “how” …and you’re about to make that difference the key to your victory. Because if you want articles, report or even eBooks that grip your prospective customer’s mind with the irresistible urge to know everything about you …and has them eagerly reaching for their credit cards ready to pay you top-dollar, then…
So what makes me the decorated veteran ready to share his W.A.A.R stories…?
For the last 10 years I have trained and coached hundreds of businesses from fresh-faced business newbies to international corporations like Bredero Shaw and DTZ, financial powerhouses like Royal Bank of Scotland and St James Place (Rothschild Group) and even top government offices …and time and time again I have witnessed the power of a killer report.
Previously locked doors are flung open, unsolicited enquiries flood the office, seminars sell-out at record speed …all thanks to carefully crafted reports.
And these great results have been enjoyed by not just my company but also many of my customers too, whether online or offline. So now it’s your turn…
“A blueprint for creating content that SELLS!”
“WAAR is the best report on the subject I’ve read, and just about anyone who gets a copy will make more money as a result – but it isn’t “sexy”, it won’t teach you how to make $500 a day in your sleep or the latest Google loophole, instead it’s about the content you put in your reports, the way you pre-sell readers and get them hooked on your content and wanting to buy from you…
Knowing how to effectively communicate and persuade, that’s hands down the most valuable skill you can have online
…And Michael has nailed it with this report.
What Michael has put together here is a blueprint for creating content that SELLS… The kind of content that gets people excited about buying from you.
…and that’s something very few marketers really know how to do the right way.
If you’re in the information publishing business, this will make all of your content work MUCH harder for you.
I’d say just about anyone who learns and applies these techniques will begin to make a lot more money off of all of their content, from articles to reports and everything in between.”
“Marketing TNT which delivers immediate results!”
“Just finished reading the WAAR report and I’m blown away by the content! From page one you know you’ve got your hands on marketing TNT which delivers immediate results.
Effective, practical and direct. It’s a mini survival guide for ANY business that wants to guarantee a flood of customers.
Highly recommended!”
But here’s the thing…
Whirlwind Articles and Reports (W.A.A.R.) is the content packed report with bonus 90min audio that gives you the exact method you need to create spell-binding articles, eBooks and reports that demand attention and convert curiosity into cash.
Including…
- The exact five steps for emotional connection to get your readers’ pulses racing as they ache for the solution you are about to deliver
- Why you are utterly defenceless and disposable …unless you avoid the No.1 business issue that is defining the New Economy (Your W.A.A.R. inspired articles and reports can be the simple solution that saves you from that misery)
- How to establish rock-solid authority so your would-be customer knows with crystal clear certainty that you are the ‘go to guy’ for your market …excited to buy from you at the first opportunity!
- The number one thing you must NEVER do in any report …and why falling into this oh-so-easy pitfall could kill any article or report in seconds!
- How to harness one of the few real secrets of the big-name multi-million dollar seminar business that will sell your next report …before you have even written it! (WARNING: This is VERY powerful, use with caution!)
- The specific list of tools you can use to launch, promote and track not just the success of your report but also your customer’s exact interest so you can deliver ever-increasing value …as your bank balance continues to rise!
…and much more!
Ultimately, your W.A.A.R. reports makes selling easy with customers swearing with iron-clad conviction that they chose to buy from you …rather than you sold to them!
But here’s the thing…
If you have a launch sequence which includes a free report, but that report just doesn’t cut it, then that fatal flaw could kill your launch …because for many would-be buyers you are only as good as your last offering.
If your aim is to a create a big buzz around your new service with articles and blog posts, but they fail to hook the reader’s interest, then forget about it …your big ‘buzz’ will be nothing more than the annoying drone of a swamp fly.
And if you wish to get your next eBook flying off the page but you’ve failed to package your killer content in the right way, then get ready for misery… Sure, some people will still pick their way through your eBook and find the scraps of info they can use, but most will just bin it and never bother to buy from you again.
Whatever your aim, you must have credibility in your buyer’s eyes. You need to show with unflinching certainty that you have the authority and know-how which makes YOU their number one choice in the marketplace. Buyers need this confidence – and when they have it, they will buy more from you AND they will do it much quicker too …and that’s what W.A.A.R. will give you.
Here is what others are saying about having your own W.A.A.R. …
“Your 5 steps of WAAR methodology is top notch material”
“Michael, I have written tons of free reports over the years, some of which have been downloaded more than 20,000 times and I thought I had a lock on creating top notch reports.
However, after going through W.A.A.R. I was blown away by all the details and insights you revealed that I had never even considered.
And your 5 Steps of WAAR methodology is top notch material that I will forever more be incorporating into every report I write.
Michael, you are undoubtedly the ‘Master of the Report’”
“If you want to get firmly lodged in the buying bit
of the customer’s brain …then WAAR delivers!”
“This is awesome, it’s like Sales 2.0! Yes, I could argue “I know this stuff” but to be honest I didn’t really ‘get it’ until I read WAAR.
This is about gaining authority, selling on reputation and saying goodbye to any form of cold-marketing.
Very quickly when reading WAAR you get to a point where you just know you are going to get great results with this material.
In simple terms, if you want to get firmly lodged in the buying bit of the customer’s brain then WAAR delivers!
…so if you’re in the same market as me, don’t buy this report!”
“How to write without the ‘hard-sell’
…and with almost NO learning curve!“
“Bought it. Read it. Loved it!
WAAR answered the greatest question I have about how to write without the “hard sell”. In fact, it answers a whole lot about how to market the right way …the effective way …the way that gets customers through the door and money in the bank!
The best part is, I could implement your suggestions immediately with almost NO LEARNING CURVE.
Michael, you’re a WAAR hero!”
free reports for your launch, or even going for
the whole enchilada and selling eBooks
…it’s time to get armed and dangerous!
But here’s the thing…
You can start your own W.A.A.R. for peanuts …but be quick, because W.A.A.R-inspired content is the type of material that dominates a marketplace leaving the ‘enemy’ gazing at a “SOLD OUT” sign wondering why they didn’t act faster! So make sure you beat your competitors to the punch and grab your copy now!
But before you get your hands on what is (quite frankly) a crazy deal, let me quickly recap what you get when you buy W.A.A.R. today:
Delivered in straight-talking, no BS terms and focussed entirely on results, the main core of WAAR takes you through the exact steps needed to rush hungry customers to your door …demanding to buy from you.
And the insider psychological tricks you are about to master will leave your competitors dumb-founded as they scratch their head in disbelief at your outrageous step change in success.
With everything happening at a million miles an hour, having the time to sit down and read a report can sometimes be a struggle…
…so thanks to BONUS 1 you don’t have to!
And the WAAR audio version is not a 90min continuous track either! Instead we’re talking 24 tracks of high quality audio so you can dip in and out at your leisure.
Want to recap on a certain idea or skip forward to the advanced material …No problem!
needs a battle plan!
Having great inspiration and ideas when learning anything is one thing, but being able to then turn ideas into action is another…
With BONUS 2 you get to quickly implement everything you have learned from WAAR with a mapped out battle plan that takes you through each step.
Thanks to this bonus you won’t miss a single opportunity to create devastatingly effective content!
If you’re a customer of mine already then you’ll know what I’m talking about! …if you aren’t yet a customer then take another quick look at some of the product shots above.
So you can enjoy the full colour experience on-screen but also save your printer ink when printing, all of the PDFs have accompanying ezPrint versions which are formatted in printer cartridge friendly black-and-white / greyscale.
And now for the crazy price I promised…
You and I both know that when pricing a product it has to be all about the value or more specifically the return-on-investment you, the customer, are going to gain by owning the product …and here’s the thing, I know W.A.A.R. delivers BIG TIME!
So naturally you are probably expecting a price tag in the range of a hundred-bucks, but that doesn’t work for me. You see, I want as many people as possible to get great results with W.A.A.R.
…Why?
…because it’s the kind of product people rave about, telling their friends to get a copy too! So why would I want to limit that natural growth of sales by hitting you hard with a hefty price tag, the more copies I sell at a great price the more I am going to sell through word-of-mouth!
So this is what I’ve got for you… This is NOT going to cost you anything like $97 (which is what most folk think it is worth), or even $67 which would be a complete steal, instead…
$97 $67 $37
Yep, just $37 – it’s a no brainer! …but I am running this price for a LIMITED TIME ONLY! Because I’ll be absolutely straight with you, this is a ‘test price’ and I KNOW for a fact I WILL put the price up sometime in the VERY near future.
So please forgive me if you come back in a day or two and discover it’s jumped 50% …you have been warned!
Now if you’re still on the fence, let me make this even easier for you…
Our 60-Day 100% Money Back Guarantee
I know from the hundreds of businesses who have invested in W.A.A.R. that it delivers kick ass results with customers falling over themselves to buy from you – All you need to do is follow the steps and take action. (Yes, you will have to do some work! …this is the real deal and not some nonsense ‘get rich quick scheme’!)
Your well placed investment of money, time and effort will pay dividend. And I am so confident that YOUR business can quickly and easily get the same results as the many before you that I stake my reputation and wallet on it!
If at anytime during the next 60 days you feel that the systems and strategies given are not shifting your report writing into top gear then I INSIST you receive a 100% refund. No quibble. No questions.
You see, this guarantee is very easy for me to give you because I know people just like you are achieving extraordinary results in their writing thanks to the ideas and advice given in W.A.A.R …so I’m going to be very surprised if you ask for a refund!
…but hey, if you do, I’ll give you every penny and you can still keep the training …because I know it will deliver for you and I wouldn’t want to deprive you of those results.
And that’s because it’s time to…
- The explosive core of W.A.A.R. in PDF-format with every page offering a devastating tactic or strategy
- Exclusive bonus of 24 MP3 tracks of high-quality audio …so you can get ready for W.A.A.R. on the move, in the car, on your iPod
- Killer PDF bonus of the W.A.A.R. battle plan that will help you achieve even more extraordinary results …quicker!
- ezPrint PDF versions of all documents so you can print without shredding your ink cartridge
And… I understand that I pay a single payment of just $37 today to get immediate download access to the W.A.A.R. files – and that’s it, simple, quick and easy!
Thanks to your iron-clad no questions, no hassle 60-day guarantee I also understand there is ZERO risk and I can get a full 100% refund …without question!
So there you have it! – When you click the “Add to Cart” button you will instantly have an unfair advantage over your competition. You are about to leave them in the dust, dumbstruck and struggling to understand how you managed to create a rampage of hungry customers desparate to buy from you …time and time again.
Victory is on the other side, you just need to click the big orange button!
Your loyal ally,
Michael Christon
Founder of BusinessMagi and Creator of W.A.A.R™
PS – Here’s a jaw-dropping thought… If you’re sending out free reports and articles that are designed to be read, BUT you are not truly thinking about the effect on your reader …then you could be quietly killing your business! It’s a cold hard truth that a bad report or article can put cracks in your reputation, two bad examples can cause fractures to appear, three can easily decimate your business …without you even knowing about it – However, with W.A.A.R. you can protect your reputation, build authority and convert the right kind of attention into sales.
PPS – Wow, that was a slightly heavy PS, so here’s a lighter note… A well written report increases authority …which increases buyer confidence …which increases perceived value …which increases speed and size of purchase. Do you really need anything else?!
“Magic Bullet? …nope, actually something I can use!”
“Magic Bullet? $2,000,000.00 Dollars in 20 Days?
Nope, actually something I can use!
About half way thru and already grateful for the learning curve this information has saved me from!”
“As far as writing content goes…
this may be the only eBook I ever need!”
“I just purchased and am starting to read through it but I have to mention this:
Michael you practice what you preaches and it is evident as soon as you open your report …even without reading a single word.
For anyone thinking of getting WAAR, you will see what I’m talking about when you buy it. There is not a single boring page in this report!
Mahalo (thank you), Michael, as far as writing content goes, I think this may be the only ebook I ever need!”
“I have never read anything near the quality of WAAR before!”
“WOW!!! I can honestly say that apart from the very occasional premium guru report, I have never read anything near the quality of WAAR before!
The content, the quality, the authority are all outstanding. In summary, this report is not only original, the presentation is brilliant.
I honestly think it is too good for this ridiculous price!”